Hi, my name is Ann. I am 21 years old. I am an advertising student from UTAR and this year is my final years. I am glad that I just completed my 3 months internship at Gapture as an Adwords marketing intern.
As an adwords marketing intern, I work with performance team mainly. I have learn how to set up Google Adwords campaign, Facebook ads, Instagram ads and You tube ads as well. After all, I learn how to manage the campaign, optimize the campaign based on Gapture best practice. I was able to help with the Adwords copywriting too. I learn how to write Chinese ad copy and English ad copy as well. From there, I learn how to write good ad copy based on client needs.
Apart from marketing skills, I can say that after this 3 months intern, I had also explore the other department within Gapture. They are very supportive and ready to help you whenever you have doubt on your work. I also help with the admin task once in a week. I am glad that I able to reduce their work load and gain extra knowledge at the same time. The most precious things I have learnt is the opportunity to attend clients meeting with Gapture's CEO, digital consultants and the performance team.
Besides that, we also have our monthly LALA, which is once a month. This monthly LALA is like a bonding occasion whereby everyone enjoy meal with the Gapture's CEO and other department staffs. We will discuss about our ongoing project, and Gapture's CEO will share his extra knowledge to all Gapturions during this monthly activities.
I have gain a lot of experience regarding to digital marketing which I may not able to learn from my college, and I really had a good time here. Lastly, a message to future interns, I would highly recommend Gapture if you are looking for an internship in digital marketing industries.